Tuesday, May 17, 2011

Commercial/Info-mercial Research

1. Using the internet research your favorite or funniest commercials or infomercials that you know.

2. Select two that you will introduce to the class.

3. What target markets are aimed at in the commercial/infomercial?

4. How does humor influence the marketing of the product?

5. Are gimmicks or tricks used? Are they effective?

6. What makes the commecial/infomercial effective(music,endorsement,video effects,editing,mood,comedy)? Describe these elements and how they work in your choices?

7. What types of planning do you feel went into the creation of these ads?

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